Thomas Simon design · product development · marketing Contact

I'm a sculptor who found out
he loves spreadsheets.

Most of my career has been spent in the space where those two things overlap: turning abstract ideas into real products, and building the systems that make those products possible at scale.

I'm drawn to problems that require both creative and technical thinking, and I get particular satisfaction from finding the underlying structure in something complex and making it legible to everyone who has to work with it.

The Multiverse component library laid out as a specimen sheet — rails, heads, connectors, and mounts
Multiverse · the parts · Red Dot 2025 · a small library, every fixture assembled from it, made to order
Recognition
Red Dot 2025BDNY Best in Show · LightingBDNY Best Product OverallBDNY Art & AccessoriesOnshape case study

Contents

In practice the work is three jobs: the products, the system that designs and builds them, and the rooms where they get sold. Sorted the way the job is.

  1. A Products design The objects, and the modular systems that generate them. Multiverse, Ground Control, Cylinders, THIN. Nineteen years of catalog.
  2. B Systems product development The machine that makes the product repeatable: cloud CAD, an ERP backbone, the configuration logic, the AI layer on top. None of it ships in a box.
  3. C Exhibitions marketing Over forty booths, showrooms, and installations. Where the work gets sold. BDNY, ICFF, the Juniper floors.

The system, idling

The differentiator is not the object. It is what runs underneath the catalog.